This anchor created a simple system that resulted in more women experts getting on TV. No bosses or consultants were involved.

18 months ago, fewer than 40% of the people who showed up on Ros Atkins’ BBC program were women.  Throughout the BBC, male guests outnumbered women on the air 3:1.  Ros is not a boss, he is an anchor.  See how he started a movement that has spread throughout the BBC including children’s programs, science programs, documentaries and news.

Screen Shot 2018-12-07 at 10.15.43 AM

 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s